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2024
SAMSUNG
The First Look
Held in Las Vegas in the first half of every year, The First Look is a venue to showcase new technologies and new products from Samsung Electronics, and it is an event to share future display directions through various screen experiences.
Under the theme of 'A New Era Through AI and Chipsets' in 2024, Nitor developed a key visual that visualizes the core identity of the exhibition, and was responsible for establishing direction for the composition of integrated guidelines for the exhibition graphic segment.

EXHIBITION GRAPHIC

GRAPHIC

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